Gaya APA

McCarthy, E. Jerome, Perreault Jr., William D.. (1999). Basic marketing: a global-managerial approach . North America: The McGraw-Hill Companies, Inc..

Gaya Chicago

McCarthy, E. Jerome, Perreault Jr., William D.. Basic marketing: a global-managerial approach. North America: The McGraw-Hill Companies, Inc., 1999. Text.

Gaya MLA

McCarthy, E. Jerome, Perreault Jr., William D.. Basic marketing: a global-managerial approach. North America: The McGraw-Hill Companies, Inc., 1999. Text.

Gaya Turabian

McCarthy, E. Jerome, Perreault Jr., William D.. Basic marketing: a global-managerial approach. North America: The McGraw-Hill Companies, Inc., 1999. Print.